by Best Online Marketplaces for Indian Exporters in 2025
One of the easiest ways to start generating export leads online is to list your products on trusted B2B (Business-to-Business) portals. These platforms connect you with verified international buyers, importers, wholesalers, and trade agents — helping you go global without the need to travel or spend lakhs on trade fairs.
In this detailed guide, we’ll cover the top B2B portals for Indian exporters, their features, pricing, pros and cons, and tips to succeed on each.
🌍 What Are B2B Portals?
B2B portals are online marketplaces where businesses (exporters) list their products for sale in bulk, and buyers (importers or wholesalers) request quotations or place orders.
These platforms:
- Allow global buyer discovery
- Enable direct inquiry and messaging
- Offer product and company profiling
- Support multi-language and multi-currency listings
- Often include verification and trust badges
🏆 Top 10 B2B Portals for Indian Exporters
🔹 1. Alibaba.com
Headquarters: China | Reach: Global
Free Plan: Limited
Paid Plan: Starts around ₹1.2–1.5 lakhs/year
Pros:
- World’s largest B2B platform
- High buyer traffic from USA, Middle East, Africa
- Tools for RFQs, buyer analytics, and live chat
Cons:
- Competitive – many sellers from China, Pakistan, Vietnam
- Expensive subscription
Best for: FMCG, textiles, machinery, agriculture
🔹 2. IndiaMART (International Listings)
Headquarters: India | Reach: India + global buyers
Free Plan: Yes
Paid Plan: Starts ₹15,000–₹80,000/year (negotiable)
Pros:
- Trusted Indian brand
- B2B and B2C traffic
- Local language support
- Easy listing with WhatsApp integration
Cons:
- High number of domestic leads if not filtered
- Lower global visibility vs. Alibaba
Best for: Small manufacturers, startups, FMCG, industrial
🔹 3. TradeIndia.com
Headquarters: India
Free Plan: Yes
Paid Plan: ₹10,000 to ₹75,000/year
Pros:
- Offers export-focused visibility
- Supports GST, PAN, FSSAI verification
- Indian exporter-friendly dashboard
Cons:
- Buyer inquiries may include resellers
- Less international traffic than Alibaba
Best for: MSMEs and new exporters
🔹 4. ExportHub.com
Headquarters: Hong Kong
Free Plan: Yes
Paid Plan: ~$500 to $2000/year
Pros:
- Moderate pricing
- Human support for lead generation
- Good for agro, garments, chemicals
Cons:
- Not as trusted as top-tier platforms
- Limited payment protection options
Best for: Mid-level exporters trying global outreach
🔹 5. EC21.com
Headquarters: South Korea
Free Plan: Yes
Paid Plan: ~$300/year onwards
Pros:
- Popular in Korea, Japan, Southeast Asia
- Clean layout, email inquiries
Cons:
- Interface looks outdated
- Limited brand credibility compared to Alibaba
Best for: Electronics, packaging, small bulk
🔹 6. GlobalSources.com
Headquarters: Hong Kong
Free Plan: Limited
Paid Plan: Premium only
Pros:
- Focus on tech, consumer goods, electronics
- Trusted by global buyers
- Focused export expos & online shows
Cons:
- Not ideal for agriculture or FMCG
- Listing process more complex
Best for: Advanced tech, electronics, fashion accessories
🔹 7. Tradewheel.com
Headquarters: USA
Free Plan: Yes
Paid Plan: $400–$1200/year
Pros:
- Growing database of US and EU buyers
- Direct message system
- Decent filtering of buyers
Cons:
- Less recognized
- Fewer search rankings on Google
Best for: First-time exporters testing waters
🔹 8. Go4WorldBusiness.com
Headquarters: India
Free Plan: Yes
Paid Plan: $299–$999/year
Pros:
- Easy signup
- India-based, global buyer access
- Verification and buyer search tools
Cons:
- Fewer leads compared to Alibaba
- Email replies needed — no live chat
Best for: Basmati rice, spices, grains, pulses exporters
🔹 9. DHgate.com
Headquarters: China
Free Plan: Yes
Paid Plan: Commission based
Pros:
- Massive traffic
- Seller protection tools
- Supports payment gateways
Cons:
- Commission model may reduce profit margins
- Chinese competitors dominate the platform
Best for: Finished goods, gadgets, electronics
🔹 10. Amazon Business (B2B)
Headquarters: USA
Free Plan: Limited
Paid Plan: Based on country
Pros:
- Access to corporate buyers
- Seller rating and review system
- Great for white-labeled export products
Cons:
- More suitable for bulk-ready sellers
- Complex onboarding for Indian exporters
Best for: High-quality packaged goods, PPE, stationery
📈 Tips to Succeed on B2B Portals
- Use professional product photos (white background)
- Mention MOQ, HS Code, Incoterms, lead time
- Keep your WhatsApp & email active
- Respond to inquiries within 12–24 hours
- Offer sample orders and certifications
💼 Bonus: Documents to Keep Ready
- IEC code
- GST certificate
- FSSAI (for food)
- Company profile + Product brochure PDF
- Product images in high resolution
- Freight-ready FOB/CIF prices
🧠 Final Thoughts
Choosing the right B2B portal can help you start receiving global inquiries in days — without heavy investment. Combine it with your own website, LinkedIn outreach, and email marketing for a full export lead generation strategy.
At StartExportIndia.com, we help new exporters like you navigate platforms, pricing, and onboarding — so you can scale your business globally.
